Dialogue around protein is often contentious, impassioned, and polarized. It shouldn’t be.
Your contribution supports better dialogue.
We’re removing the rhetoric and reducing the temperature. We’re getting rid of the ideology and dismantling the tribalism.
For too long, policy, corporate, investment, and consumer decisions have been held hostage by those forces. And the cost has been heavy for humans, animals, and the planet.
A better protein economy is about science, evidence, and reason — and a public that understands and values those tools.
That’s what we’re building, but we can’t do it alone.
Interested in sponsoring our work or getting involved? Get in touch!