2020 State of the Industry: Australia's Plant-Based Meat Sector

FY20 saw exponential growth for Australia’s plant-based meat sector, driven by increasing consumer interest and new commercial entrants. Even amidst the significant impacts of COVID-19, the Australian sector doubled its jobs, manufacturing revenue and number of products on shelves from 2019-2020.This report features new economic analysis by Deloitte Access Economics and explores how business, agriculture and government in Australia can benefit from this emerging industry’s growth trajectory, projected to reach $3 billion by 2030.